Web Analytics Usability Testing Software

There are two major problems with web presence analytics; they’re either non-existent or too complicated. Many people may be against using web analytics because it not only measures success it also measures failure. Someone in charge of marketing might be afraid to use web analytics because it would prove the failure scientifically. Avoiding web analytics [...]

In the Internet market, every day we face new challenges and no one is out of this game, not even giants as Google and Yahoo, who as others, have also the necessity of finding a trustful and competitive web analytics tool. Many of you know that one of the Google’s weakest links has always [...]

Instead of looking at web analytics as a tool to make improvements to your web presence, you must look at web analytics as what it would cost your company if you ignored its significance. Would I have your attention, if with the use of web analytics it is possible that your next e-mail campaign would [...]

Clients often come to us and ask why the data that they’re getting from Google Analytics and other javascript based analytics information differ from data that there web hosting service provides. What we explain to them is that roughly 10-15% of web surfers have javascript disabled, resulting in roughly 10-15% less traffic than what your [...]

Do you know who is visiting your web site? Wouldn’t it be great if you also knew where they were coming from, how long they were on your site, and, most importantly, from which page they were exiting your web site and why? Web analytics software and real time web site tracking solutions have now [...]

There are two major problems with web presence analytics; they’re either non-existent or too complicated. Many people may be against using web analytics because it not only measures success it also measures failure. Someone in charge of marketing might be afraid to use web analytics because it would prove the failure scientifically. Avoiding web analytics [...]

After you decide that you need to analyse your web site visitor traffic, next and very important step is to determine which data you are going to analyse. And that must be done before picking the web analytics vendor.
Visitor Data Collection Methods
In 99% cases of collecting data used forms are Page Tagging [...]

By Jose Nuñez
As an SEM Specialist, I must understand the different algorithms search engines use in their work. I also need to have an understanding of how my client’s target audience searches these engines.
Analytical tools and their test results offer the most valuable information about
visitors searching and browsing behavior. The resulting traffic changes [...]

There are two major problems with web presence analytics; they’re either non-existent or too complicated. Many people may be against using web analytics because it not only measures success it also measures failure. Someone in charge of marketing might be afraid to use web analytics because it would prove the failure scientifically. Avoiding web analytics [...]